Salient typically starts with detailed sales transactions as a foundation. We then add purchasing, inventory, market (from IRI or Nielsen), and any other type of data you may want to track from the manufacturing process or your internal systems to arrive at true customer profitability. While our origins are in Fast-Moving Consumer Goods (FMCG), our tools and techniques are generally very portable with only minor customization of our pre-packed industry templates.

• Exception criteria provide actionable lists of customers that have stopped buying, haven’t purchased, or are at-risk and declining in sales.
• As always, distribution lists can easily be filtered down to a specific team or rep. and shared for immediate follow-up with the customers.
• Bookmarks can be shared either through a direct link, as a pdf, or an image screenshot. Individual lists can also be exported to Excel.

• Item Void Reports clearly identify which top products are not being consistently placed in authorized stores.
• Full item histories easily convey top sellers to store management and point out sales gaps.
• Highlights and heatmaps clearly indicate gains and losses in volume.

• Easily set and measure progress against strategic goals with user-defined thresholds.
• Annotate directly on charting to provide context on expectations and outcomes.
• Investigate performance outliers further in any direction using Explore Mode.